Learning and Evaluation/Archive/Learning modules/3Writing Good Questions

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Part 1: Introduction

Why Surveys Are Useful

Survey instruments

Types of information

Attributes - a special case

Survey Objective and Planning

Part 2: Reliability & Validity

Reliability & Validity

Content Validity

Criterion Validity

Construct Validity

Part 3: Question Construction

Writing Good Questions

Questions from Existing Surveys

Constructing your own Questions

Avoid Double Negatives

Minimize Social Desirability Bias

Avoid Double-barreled questions

Avoid abbreviations, jargon, technical terms, or slang

Avoid leading questions

Avoid loaded questions

Use appropriate wording

Ask useful questions

Rely on second-hand data sparsely

Use caution when asking personal questions

Part 4: Response Options

Fill-in-the-blank

Dichotomous pairs

Multiple choice

Check all that apply

Choosing response options

Part 5: Questionnaire structure

Important considerations

Questions order

Additional Resources

Wikimedia Training Designing Effective Questions Menu

Part 3: Writing Good Survey Questions

The remainder of this training is a guide for writing survey questions. Sometimes, survey questions can be obtained from other source and this training also provides a few tips about considerations for applying questions from one survey to another.

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