CentralNotice/Request/Survey of users in Ireland 2020

Survey of users in Ireland 2020

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Central Notice Settings

What is the campaign duration?
  • 30 April 2020 → 30 May 2020
Which projects will you be targeting?
  • Wikipedia, Commons, Wikidata
What languages will you be targeting?
  • English and Irish (EN, GA)
Do you wish to show banners to Logged In users, Anonymous Users or Both? Do you want to target users with a specific number of edits or average monthly?
  • Both

What countries will your campaign target?

  • IE

Banner/Campaign Diet:

  • To be determined by Central Notice admin

What is the purpose of the campaign? How will you measure the success of the campaign?

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Description - The banner is to encourage editors based in Ireland to take part in a user survey. The survey is being conducted by Wikimedia Community Ireland to ensure that their programming is in line with user needs and expectations.

Metrics - Number of completed surveys.

What banner(s) will you use? What will be your landing page?

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Banners -

Text: EN: "Are you editing Wikipedia in Ireland? Participate in this survey to share how Wikimedia Community Ireland can support you!"
GA: "An bhfuil tú ag athrú Vicipéid in Éirinn? Páirt a ghlacadh sa suirbhé seo a roinnt conas is féidir le Wikimedia Community Ireland tacaíocht a thabhairt duit!" With the link to the survey in the word survey/suirbhé, and the meta page for Wikimedia Community Ireland.

Landing Page - https://wikimedia.qualtrics.com/jfe/form/SV_enyin6vwOeFFheR
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Type of grant -



Link to grant -

Discussion

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  • @Smirkybec: This hasn't started yet, right? Because there are several issues with the survey:
    • The options under "If applicable, which of the Wikimedia Foundation's other free knowledge sites do you contribute to? (Select all that apply)" do not allow one to select more than a single option.
    • "Which of the following do you prefer to use to communicate with fellow Wikipedians?" also doesn't allow multiple options, but probably should.
    • "To what extent are you interested in participating in each of the following events? - Other (please specify)" doesn't have a place to specify, it's just a bar.
    • "Which languages can you fluently read and write?" also only allows a single option.
    • "What is your gender? - Other (please specify)" doesn't have a box.
    • The proposed settings for the banner include surveying users who aren't logged in, but the description is to survey "editors", and many of the questions don't seem suited to readers. "What motivates you to edit Wikipedia?" Who says they do? Most people answering the survey would probably be those who have never contributed. If there's a need to survey readers, it might make sense to give them a separate, trimmed survey.
  • --Yair rand (talk) 17:11, 30 April 2020 (UTC)[reply]
@Yair rand: Thanks for testing it, despite having text boxes enabled for those ones you highlighted, I went in removed them and added them back - they seem to be showing up for me now but seems to have been an issue with Qualtrics saving my previous edits to the survey. If you want to double check, and see if those changes have come through, I would appreciate it. Back in 2016 we recruited everyone reading and/or editing Wikimedia Projects from Irish IP addresses and we only got 78 respondents, most of whom were registered editors. I want to replicate the conditions of the last survey as closely as possible, and given the rate of response in 2016, I don't think the banner visibility is an issue. Smirkybec (talk) 21:59, 30 April 2020 (UTC)[reply]
@Smirkybec: Most of the issues seem fixed, but the third point I mentioned above still doesn't have a text box. (Also, there isn't a second page, is there? I didn't click the button at the bottom to check because I didn't want to accidentally submit it and mess up the stats.) --Yair rand (talk) 22:05, 30 April 2020 (UTC)[reply]
@Yair rand: Ah, I see the issue now, that is fixed. There is only one page :) short and sweet! Smirkybec (talk) 22:12, 30 April 2020 (UTC)[reply]

Central Notice admin comments

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Given this has a qualtrics links, I think this is approved, but could somebody from the Foundation state it here please? --Martin Urbanec (talk) 18:22, 20 April 2020 (UTC)[reply]

Yes, I have been working with @RMaung (WMF): on this and have requested that she confirm that here. Smirkybec (talk) 10:54, 23 April 2020 (UTC)[reply]
Perfect! --Martin Urbanec (talk) 21:09, 24 April 2020 (UTC)[reply]
@Martin Urbanec: can you clarify what you mean by "approved"? WMF makes Qualtrics accounts available for community use and provides some feedback on survey design, but the Learning & Evaluation team doesn't play a role in approving community surveys. Apologies if I am misunderstanding! RMaung (WMF) (talk)
@RMaung (WMF): Hi, sure. I mean any kind of approval that is implied at CentralNotice/Request (User Surveys/Advocacy/Payments: WMF Legal Review [21 days]). However, CentralNotice/Usage_guidelines#Fundraising says only "external surveys" needs to be explicitly approved? Not sure what's the correct understanding nor who should clarify it, now that Seddon is on his secondment. --Martin Urbanec (talk) 18:46, 27 April 2020 (UTC)[reply]
@RMaung (WMF): and @Martin Urbanec: what does this mean for getting approval of this banner? I submitted it a month ago, and was not made aware of any extra approvals needed in that time. Smirkybec (talk) 14:16, 29 April 2020 (UTC)[reply]
@Smirkybec: I'm not in any position to approve a banner-- my guess is that this is not considered an "external" survey, but I'm waiting to hear back from folks in the WMF legal department for guidance or for someone more knowledgeable than me to weigh in here! I'm very sorry for the delay. I've not been asked about CentralNotice distribution of a community survey before. RMaung (WMF) (talk) 15:30, 29 April 2020 (UTC)[reply]
@RMaung (WMF): Thanks for that update. I am just repeating what I did for the 2016 survey, which used a Central Notice, so I'm just trying to replicate the same conditions to aid with comparability of the results. There appeared to be no such issue with the banner at that point. @Martin Urbanec: This was the only discussion I had about the banner at the time, and it was about the text/banner layout: User_talk:MZMcBride#Central_Notice_follow_up Smirkybec (talk) 15:57, 29 April 2020 (UTC)[reply]

To be honest, I'm not really sure how survey banners works, and I'm sorry if my comments indicate this is a bad request. No, I'm just trying to determine the correct procedure for survey banners. I'll try to get some comments from more qualified people on this. Best, --Martin Urbanec (talk) 21:20, 30 April 2020 (UTC)[reply]

We'll have a reply for you tomorrow, @Smirkybec:. The relevant staff members are in a timezone that is past their evening now. My apologies for the implicit delay to the start of this request. [addendum: although it looks like Yair_rand has some good points above that need to be fixed first anyway :)] Quiddity (WMF) (talk) 21:30, 30 April 2020 (UTC)[reply]
@Quiddity (WMF): Thanks very much, I appreciate that. Unless the guidance has changed since 2016, it was Edward Galvez who suggested we use the Central Banner then (I looked up my meeting notes with him). All I wanted to do was replicate the conditions of the first survey as closely as possible. (I think am in that same evening timezone...) The issues above have been resolved, despite Qualtrics giving me the runaround! Smirkybec (talk) 21:59, 30 April 2020 (UTC)[reply]

Approved with note: Hey all. This survey can proceed but for logged in users only which was the same target for the 2016 survey. Seddon (WMF) (talk) 16:27, 4 May 2020 (UTC)[reply]

Thanks Seddon (WMF). @Smirkybec: Could you update the request, so it's clear what do you want to use as banner text/image? --Martin Urbanec (talk) 16:50, 4 May 2020 (UTC)[reply]

Thanks Seddon (WMF) and Martin Urbanec. I can't preview banners (I don't have a token to view them), but I have added the text from the 2016 banner above and this is how the banner was put together last time, if it makes sense? https://meta.wikimedia.org/wiki/Special:CentralNoticeBanners/edit/irish_user_survey_february_2016 Smirkybec (talk) 17:47, 4 May 2020 (UTC)[reply]
@Smirkybec: Thanks. Is [1] good for you? The translations are from the banner you linked, if you want to change the English text, let me know. Best, --Martin Urbanec (talk) 19:24, 4 May 2020 (UTC)[reply]
@Martin Urbanec: that looks perfect, thank you! Smirkybec (talk) 19:53, 4 May 2020 (UTC)[reply]
  Enabled starting midnight. Best, --Martin Urbanec (talk) 17:48, 7 May 2020 (UTC)[reply]
@Martin Urbanec: can I confirm that this has finished, or is it still running (as it indicates on the Central Notice page)? Thanks! Smirkybec (talk) 11:42, 10 June 2020 (UTC)[reply]
@Smirkybec: This banner has finished, see special:Centralnotice. I'm going to update CNR now. --Martin Urbanec (talk) 14:16, 10 June 2020 (UTC)[reply]
@Martin Urbanec: Thanks for everything! 80.111.219.157 14:18, 10 June 2020 (UTC)[reply]