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The Support-vote rankings create a prioritized backlog of wishes, and the Community Tech team is responsible for evaluating and addressing the popular wishes. To do that, Community Tech investigates all of the top wishes, and look at both the technical and social/policy risk factors.
The Oppose and Neutral votes are very helpful in raising potential downsides. For controversial wishes, Community Tech balances the voting with a more consensus-based review.
As an example, this worked in the 2015 survey: The wish to "add a user watchlist" received a lot of votes but also some heartfelt Oppose votes. Community Tech listened to all sides, and made a decision on whether to pursue the project or not.