Fundraising 2009/Timeline

This page is the timeline for the Wikimedia Foundation's 2009 Fundraising drive.

August 2009

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  • Continue work on the Fundraising_2009/Survey.
  • Continue work on the Fundraising_2009/Donation buttons upgrade.
  • Continue work on Mobile Giving project.
  • Build credit card processing capacity into WMF donation page.
  • Build MediaWiki interface for various payment methods and CiviCRM.
  • Select and hire PR firm for the Annual Giving Campaign marketing efforts.
  • Introduce first draft of Chapter Fundraising Agreement.
  • Explore and evaluate alternate payment methods needed by countries (iDEAL, rupee processing, etc.).
  • WMF Annual Report work begins.

September 2009

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  • Implement and test credit card processing.
  • Finalize Chapter Fundraising Agreement.
  • Implement alternate payment methods. Test.
  • Marketing planning continues. Select firm for re-design of WMF donation Portal.
  • Tentative launch of mobile giving options.

October 2009

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  • Oct 1st: Preliminary media designs for Annual Fundraiser
  • Implement final new donation button to WMF projects.
  • Set final verbiage for messaging and donation portals for translations.
  • Recruit volunteers and come up with initial template answers for OTRS. (Anya already has 3 new volunteers lined up. 69.17.48.227 21:27, 25 September 2009 (UTC))[reply]

November 2009

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(Updated: Rand Montoya 21:31, 30 October 2009 (UTC))[reply]

  • Nov. 10: Tentative fundraiser soft launch (2 site notices, 1 landing page, 1 donation page).
  • Nov. 13: Full launch of fundraiser (up to 6 site notices, 4 landing pages, 4 donation pages), testing of messages across spectrum.
  • Nov. 17th: Campaign Phase 2 (tentative)
  • Nov. 21th: Campaign Phase 3 (tentative)
  • Nov. 28th: Campaign Phase 4 (tentative)
  • Late November: Tentative cultivation email to past donors about WMF mission/Story or Annual Report.

December 2009

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  • Tentative email solicitation to donors, if needed.
  • Dec X: Campaign Phase 5 (TBD)

January 2010

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February 2010

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