Wikipedia Pages Wanting Photos/Evaluation Report 2020/Outputs

WPWP Campaign

Summary

Limitations

Inputs

Outputs

Outcomes

Key findings

Appendix

What does a typical WPWP Campaign produce in terms of on-wiki content?

We examined how many participants contributed to each national campaign implementation, how many of those participants were new users, existing users, and active users, as well as used this output along with budget to learn examine the dollar cost for each participant.

Read this page to learn about the amount of on-wiki content you might expect and costs that have been associated

Participation	The average WPWP Campaign implementation had 17 participants. We were able to obtain participant counts from 15 of the 19 national WPWP Campaign implementation. The number of participants in the national contests ranged from 4 to 33, which averaged 17 participants . Of the total participant base (597 users),95 were newly registered. Cost per Participant On average, WPWP Campaign implementations cost around $42.43 USD per participant. With budgets reported for 15 of the 19 campaign implementations, we were able to calculate the cost per participant for the WPWP Campaign implementations. This ranged from $7.5 to $54.72 USD per participant, with an average cost of $42.43 USD per participant