Grants:Programs/Wikimedia Community Fund/Rapid Fund/Wikipedia Pages Wanting Photos International Team/2022 coordination (ID: 21883118)

statusFunded
Wikipedia Pages Wanting Photos International Team/2022 coordination
proposed start date2022-07-11
proposed end date2022-11-30
grant start date2022-07-01T00:00:00Z
grant end date2022-11-30T00:00:00Z
budget (local currency)5000 USD
budget (USD)5000 USD
amount recommended (USD)5000
grant typeIndividual
funding regionSSA
decision fiscal year2021-22
applicant• User:Macdanpets
organization (if applicable)• N/A
Review Final Report

This is an automatically generated Meta-Wiki page. The page was copied from Fluxx, the grantmaking web service of Wikimedia Foundation where the user has submitted their application. Please do not make any changes to this page because all changes will be removed after the next update. Use the discussion page for your feedback. The page was created by CR-FluxxBot.

Applicant Details edit

Please provide your main Wikimedia Username.

User:Macdanpets

Please provide the Usernames of people related to this proposal.

User:Ammarpad

Organization

N/A

Are you a member of any Wikimedia affiliate or group, including informal groups like Wiki Fan Clubs, emerging language communities, not recognized Wikimedia groups etc.? Please list them all.

Yoruba Wikimedians User Group

Grant Proposal edit

M. Please state the title of your proposal. This will also be the Meta-Wiki page title.

Wikipedia Pages Wanting Photos International Team/2022 coordination

Q. Indicate if it is a local, international, or regional proposal and if it involves several countries? (optional)

International

Q2. If you have answered regional or international, please write the country names and any other information that is useful for understanding your proposal.

See the list of participating communities: https://meta.wikimedia.org/wiki/Wikipedia_Pages_Wanting_Photos_2022/Participating_Communities

R. If you would like, please share any websites or social media accounts that your group or organization has.


1. What is the change that you are trying to bring about and why is this important.

Wikipedia Pages Wanting Photos (WPWP) is an annual campaign where Wikipedians across Wikipedia language projects and communities add photos to Wikipedia articles lacking images. This is to promote the use of digital media files collected from various WP photography contests, photowalks organized by the Wikimedia community, on Wikipedia article pages. Photos help to grasp the reader's attention better than a wall of text, illustrate content, and make the article more instructive and engaging for readers.

Thousands of images have been donated and contributed to Wikimedia Commons via various advocacy programs, photowalks, and contests including international photography contests such as Wiki Loves Monuments, Wiki Loves Africa, Wiki Loves Earth, Wiki Loves Folklore, etc. Yet relatively few of these photos have been used on Wikipedia articles. Today, the Wikimedia Commons hosts millions of photo images but only a tiny portion of these have been used on Wikipedia article pages. This is a huge gap that this project aims at bridging.

The WPWP Campaign international team has seven main goals. These goals are:

  • Promote the use of freely-licensed media files from Wikimedia Commons on Wikipedia articles
  • Increase contributions to Wikimedia projects
  • Build and engage the community
  • Increase new editors or contributors
  • Increase diversity of contributions and content
  • Strengthen local Wikimedia communities
  • Support local organizers in implementing the campaign
2. Describe your main approaches or strategies to achieve these changes and why you think they will be effective.

The Wikipedia Pages Wanting Photos International Team aims to support local organizers, raise awareness about the campaign, engage existing contributors, increase contributions to the Wikimedia projects, and strengthen local Wikimedia communities worldwide to build and engage the community. The international team leads and facilitates an annual global campaign where Wikipedians across Wikipedia language projects and communities add photos to Wikipedia articles lacking images.

Based on the mission of the campaign, the international team has identified the following issues to work on in 2021:

  • Restricting participation to experienced editors only: Annually, the international team evaluates the campaign to understand the best framework for the campaign. The 2021 evaluation report shows that users with less than 1 year of editing experience are less likely to comply with the campaign rules and local editing policies when compared with participants with over 1 year of editing experience. This year, the campaign will run under this new framework to minimize disruptions from new editors while we continue to design more strategic ways to engage brand new editors.
  • Collect and share best practices with local organizing communities: In the past editions, some local organizers were unable to successfully implement the campaign. We are committed to undertaking the responsibility to design best practices and create or lay the foundation for an infrastructure that contains documentation, templates, and potential tools to help support local organizers in organizing and implementing the campaign effectively. The campaign result and its evaluation report under the new framework would be helpful in redesigning or improving our existing best practices.
3. What are the activities you will be developing and delivering as part of these approaches or strategies?

Preliminary work:

  • Inform local organizers and affiliates about the new campaign
  • Collect feedback and suggestions from local organizers.


General Coordination:

  • Update and communicate the international rules;
  • Update and share documentation;
  • Prepare (or coordinate for others to prepare) communication material that can be used and/or built upon by national organizations;
  • Facilitate communication channels;
  • Monitor statistics;
  • Set up the clear timeline.
  • Project Management:

Set up and coordinate the international team;

  • Write grant request;
  • Maintain communication with relevant staff at Wikimedia Foundation;
  • Measure and collect data to be reported at the end of the program;.
  • Report monthly and midterm on activities to WMF;
  • Report on the use of budget at the end of the program;
  • Write grant evaluation report.

Technical contributions:

  • Help with the setup and maintenance of the technical infrastructure including tracking tools, templates, etc.;
  • Help with the setup and maintenance of the CentralNotice;
  • Maintain an international website for participants.

Communication and partnerships :

  • Update the project page with the necessary/useful information;
  • Update social media channels;
  • Disseminate the results of the international jury;
  • Maintain communication with international partners;
  • The partnership activities are focused on long-term relationships with partners.

Follow and help national organizations:

  • Give specific suggestions and support to national organizers (mostly online, though we additionally offer onboarding sessions over Hangout to the countries participating for the first time);
  • Collect and answer questions of the national teams;
  • Crisis management for national campaigns;

Set up and run the international contest:

Set up jury processes; Find suitable jury members for the international jury; Collect results of national competitions; Support the jury in their process; Provide & distribute international prizes, awards and certificates.

4. Are your activities part of a Wikimedia movement campaign or event? If so, please select the relevant campaign below. If so, please select all the relevant campaigns from the list below. If "other", please state which.

Wikipedia Pages Wanting Photos

5. Do you have the team that is needed to implement this proposal?

The full list of the organizing team is here: https://meta.wikimedia.org/wiki/Wikipedia_Pages_Wanting_Photos_2022/Organizing_Team

The coordinator is Ammar Abdulhamid (User:Ammarpad) - paid role

6. Please state if your proposal aims to work to bridge any of the identified CONTENT knowledge gaps (Knowledge Inequity)? Select up to THREE that most apply to your work.

Content Gender gap

6.1 In a few sentences, explain how your work is specifically addressing this content gap (or Knowledge inequity) to ensure a greater representation of knowledge.

Millions of images have been donated and contributed to Wikimedia Commons via various advocacy programs, photowalks, and contests including international photography contests such as Wiki Loves Monuments, Wiki Loves Africa, Wiki Loves Earth, and Wiki Loves Folklore, etc. Yet relatively few of these photos have been used on Wikipedia articles. This is a huge gap that this project aims at bridging. This campaign has added images to more than 400,000 Wikipedia articles in more than 200 languages.

7. Please state if your proposal includes any of these areas or THEMATIC focus. Select up to THREE that most apply to your work and explain the rationale for identifying these themes.

Not applicable

8. Will your work focus on involving participants from any underrepresented communities?

Not applicable

9. Who are the target participants and from which community? How will you engage participants before and during the activities? How will you follow up with participants after the activities?

For the international team, the participants are the local organizers. We measure each affiliate's community/country participation as one participant, independent of the number of community members involved in that community for organizing the campaign. We set a goal to have at least 15 countries/Wikimedia communities participate in Wikipedia Pages Wanting Photos in 2022.

10. In what ways are you actively seeking to contribute towards creating a safer, supportive, more equitable environment for participants?

The Universal Code of Conduct has been linked to the campaign main page. This will contribute to creating a safer, supportive, more equitable environment for participants.

11. Please tell us about how you have let your Wikimedia communities know about the planned activities and this proposal. Use this space to describe the processes you carried out to make the community more involved in planning this proposal. Please link the on-wiki community discussion(s) around the proposals.

This campaign has been shared on major mailing lists and all Wikimedia affiliates including social media. Wikimedia affiliates have also been invited to participate over email.

12. Are you aware of other Rapid Fund proposals in your local group, community, or region that are being submitted and that align with your proposed project?

Yes

If yes:

12.1 Did you explore the possibility of doing a joint proposal with other leaders in your group?
No
12.2 How will this joint proposal allow you to have better results?
It would help to improve collaboration
13. Will you be working with other external, non-Wikimedia partners to implement this proposal? Required.

No

13.1 Please describe these partnerships and what motivates the potential partner to be part of the proposal and how they add value to your work.


14. In what ways do you think your proposal most contributes to the Movement Strategy 2030 recommendations. Select a maximum of THREE options that most apply.

Coordinate Across Stakeholders, Identify Topics for Impact

Learning, Sharing, and Evaluation edit

15. What do you hope to learn from your work in this fund proposal?

We would like to learn about the impact of the new framework of the campaign. We will evaluate the campaign to have a more clearer understanding of how to improve the campaign.

16. Based on these learning questions, what is the information or data you need to collect to answer these questions? Please register this information (as metric description) in the following spaces provided.
Main Open Metrics Data
Main Open Metrics Description Target
Quality improvement This metric would measure the total media files added to all languages Wikipedias. This metric would include the total number of photos, audio, and videos added to articles. The total number of Wikipedia language improved. 2000
On user recruitment and retention The metric would measure the total number of participants, their priority goals, and user experience level 200
Replication and shared learning These metrics would measure whether the campaign meets participants' expectations for achieving their set goals, and the goals they are prioritizing. It would measure the average cost of implementation, the amount of paid staff and volunteers invested, and resources allocation and their sources. 200
N/A N/A N/A
N/A N/A N/A
17. Core quantitative metrics.
Core Metrics Summary
Core metrics Description Target
Number of participants Total number of participants 600
Number of editors Total number of editors who edit Wikimedia projects, creating or improving content as a result of campaign 500
Number of organizers Total number of people who make sure that activities can be implemented by providing the necessary time, support, and knowledge 100
Number of new content contributions per Wikimedia project
Wikimedia Project Description Target
Wikipedia Total number of photos added to Wikipedia 50000
Wikipedia Total number of audios added to Wikipedia 100
Wikipedia Total number of videos added to Wikipedia 100
Wikimedia Commons Total number of files from Wikimedia Commons added to Wikipedia 500
N/A N/A N/A
17.1 If for some reason your proposal will not measure these core metrics please provide an explanation.

For the international team, the participants are the local organizers. We measure each affiliate's community/country participation as one participant, independent of the number of community members involved in that community for organizing the campaign. We set a goal to have at least 15 countries/Wikimedia communities participate in Wikipedia Pages Wanting Photos in 2022.

18. What tools would you use to measure each metric selected? Please refer to the guide for a list of tools. You can also write that you are not sure and need support.
  • The hashtag tool

Financial Proposal edit

19. & 19.1 What is the amount you are requesting from Wikimedia Foundation? Please provide this amount in your local currency.

5000 USD

19.2 What is this amount in US Currency (to the best of your knowledge)?

5000 USD

20. Please upload your budget for this proposal or indicate the link to it.


We/I have read the Application Privacy Statement, WMF Friendly Space Policy and Universal Code of Conduct.

Yes

Endorsements and Feedback edit

Please add endorsements and feedback to the grant discussion page only. Endorsements added here will be removed automatically.

Community members are invited to share meaningful feedback on the proposal and include reasons why they endorse the proposal. Consider the following:

  • Stating why the proposal is important for the communities involved and why they think the strategies chosen will achieve the results that are expected.
  • Highlighting any aspects they think are particularly well developed: for instance, the strategies and activities proposed, the levels of community engagement, outreach to underrepresented groups, addressing knowledge gaps, partnerships, the overall budget and learning and evaluation section of the proposal, etc.
  • Highlighting if the proposal focuses on any interesting research, learning or innovation, etc. Also if it builds on learning from past proposals developed by the individual or organization, or other Wikimedia communities.
  • Analyzing if the proposal is going to contribute in any way to important developments around specific Wikimedia projects or Movement Strategy.
  • Analysing if the proposal is coherent in terms of the objectives, strategies, budget, and expected results (metrics).

Endorse