Grants:PEG/Iván Martínez/Wiki Loves Monuments México exhibition/Report

Report accepted
This report for a Project and Event grant approved in FY 2012-13 has been reviewed and accepted by the Wikimedia Foundation.
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Compliance and completion

Did you comply with the requirements specified by WMF in the grant agreement?
Answer YES or NO.
Is your project completed?
Answer YES or NO.
Did you use any of the grant funds?
Answer YES or NO.

Activities and lessons learned


This section describes what the grantee did, and what the grantee learned from implementing the project. This section should be useful to others implementing similar projects and is an opportunity for the grantee to reflect on the project's performance.


Provide a detailed list of activities performed to complete this project, descriptions of these activities, and the amount of time spent on each activity. This section should also include a list of participants, or a link to pictures, blog posts, or videos from the project or event.

I. Search for institutions and venues for place the exhibition.

Date: October-December 2012.
Participation: ProtoplasmaKid, Wotancito and Omar Sansi
Time spent: two months

II. Design and send to production the winning photos in Museo Universitario del Chopo before award ceremony

Date: November 20-26, 2012.
Time spent: three days
Participation: ProtoplasmaKid, Wotancito

III. Deliver into the different institutions the winning photos. Date: December 2012 until today (the photos still continuing exposed until the date of this report)

Participation: ProtoplasmaKid, Wotancito, Omar Sansi

IV. Organizing opening ceremony in Metropolitan Autonomous University (Spanish language: Universidad Autónoma Metropolitana or UAM) unit Iztapalapa Art Gallery.

Date: January 10 to 16th, 2013.
Participation: Wotancito, Nohemisupra87, G1l21088, Isil04

V: Exhibition: Museo Universitario del Chopo (November 28th - December 2th), UAM Iztapalapa Art Gallery (January 16th - January 30th) and then 12 schools of Instituto Politécnico Nacional (Spanish for National Polytechnic Institute) (IPN)

Date: February 2013 until today, including Superior School of Computer Sciences (in Spanish: Escuela Superior de Cómputo or ESCOM), Center of Scientific and Technological Studies (in Spanish: Centro de Estudios Científicos y Tecnológicos also known as CECyT or "vocacionales"), Superior School of Engineering and Mechanics (in Spanish: Escuela Superior de Ingeniería Mecánica y Eléctrica or ESIME) unit Azcapotzalco and Superior School of Commerce and Administration (in Spanish: Escuela Superior de Comercio y Administracion or ESCA), unit Tepepan.
Management: Omar Sansi

Lessons learned

What lessons were learned that may help others succeed in similar projects? Consider the following questions and respond with 1 - 2 paragraphs.
What went well?
We had a very well implement exhibition in the Museo Universitario del Chopo during and after the awarding ceremony. This museum is one of the most renowned of Mexican capital in contemporary art and exhibitions, and it was very positive for the Wikimedia movement achieve these spaces with a talent show achieved through Wiki Loves Monuments. In addition, due to the agreement between WM-MX and Museo Universitario del Chopo, was possible insert within program of museum exhibitions (some are internationals and scheduled two years in advance) the WLM competition exhibition. The curatorial work (design and display assembly) was donated by the museum.
Until the date the report, the photos are still exhibited in schools of the Instituto Politécnico Nacional (National Polytechnic Institute), the most important institution of technology in the country. The investment made in this exhibition grew to many months more than had been planned and we reach more delegaciones of Mexico City for spread the word of Wikimedia mission.
What did not go well?
Due to internal changes, the exhibition in the Mexico City Metro was not possible. After exposure at UAM Iztapalapa, we received the invitation of the Department of Cultural Diffusion of IPN to display photos in their schools all 2012, with the responsibility of the institute to manage spaces and the installation of the exhibition, and we change the original plan for the planned institutions. This meant to have more exposure in many places in Mexico City and reduce the volunteer time into institutional procedures and transportation costs covered by the volunteers themselves. From January 2013, the IPN was responsible for moving photos from school to school until September 2014 will continue to show in different facilities.
What would you do differently if you planned a similar project?
  • We need to print the next time twice the same pictures or think of a more durable material, because almost a year later, the photos are damaged (more in their corners) and it has been necessary to repair manually two times. Also, is recommended integrate within the cost any packaging to transport safely photos from venue to venue and transportation costs, due to the dimensions of the photos are hard to move into public transport.
  • Make agreements in advance for exhibitions. In the case of Mexico City Metro exhibition, one of the opportunities for reach more people, the officials who had committed to place the exhibition, were removed from their offices by internal changes. This is not under control of the chapter, but can be prevented by creating documents of commitment.

Project goal and measures of success


This section should reference the project goals and measures of success described in the approved grant submission. See Grants:PEG/Iván Martínez/Wiki Loves Monuments México exhibition to review the goals and metrics listed in the approved submission.

Project goal

Provide the project goal here.
  • Publicize the contest winning photos in public spaces.
  • Inspire other mexican photo lovers to participate in 2013
  • Spread awareness of the Creative Commons characteristics of the contest
  • Recognize the work of the winning photographers
  • Draw attention to the work of the volunteers behind Wikimedia, WLM and Wikimedia México.
Did you achieve your project goal? How do you know your goal was achieved? Please answer in 1 - 2 paragraphs.
We estimate the attendance of 32 persons to the award ceremony on November 28th, 2012, and the exhibition was visited by near to 150 to 200 people in the next days of exhibition. Unfortunately, the schools not have the ability to measure how many people visited the exhibition, as the staff is dedicated only to the surveillance of the facilities. At the opening in UAM Iztapalapa attend 48 students, in addition to the 4 officials who inaugurated the exhibition. An unofficial estimate is that in IPN ​​were seen by between 800 and 1200 persons for each school. This is only an estimate and not to be taken into account as an official calculation. For an example, in ESIME attends 2,428 students daily and 98 teachers[1]. Considering 1 month and 22 business days, and for a estimation only 5% percent of the total attendance, 2778 persons possibly viewed the exhibition because they were exposed at sites of frequent traffic.
We have information that five volunteers and three participants of the tours in the next edition of 2013 previously viewed the exhibition in 2012.
In the initial information of the exhibition, was written the active role of Creative Commons licenses in the exhibition, as well as the value of Wiki Loves Monuments. At all times, the exhibition featured the logos of the competition, Wikipedia and Wikimedia Mexico. At the awards ceremony at the museum and opening at UAM Iztapalapa were mentioned the efforts of volunteers.
The exhibition was a succesfull way for publicize the contest winning photos of Wiki Loves Monuments, and inspire other mexican photo lovers to participate in 2013. It is not common visibilize the Wikimedia community effort outside the online environment and this is an example for increase the awareness in a project who is not Wikipedia.
This exhibition was an additional stimulus for the winners of 2012 contest. Some of them and their familiar goes to the exhibition to show their work.
Mexico City is huge. We reach with IPN an agreement for the transport and care of the exhibition to more Mexico City boroughs particularly those with less public art galleries and cultural activities like Gustavo A. Madero and Iztapalapa. In addition, in 2013 the institute was in charge of moving the photos, using less time and saving money from volunteers, who need to move in taxi or in a van due to the dimensions of the materials.

Measures of success

List the measures of success exactly as provided in the approved grant submission, and evaluate your project according to each measure listed there.
  • Number of visitors in each venue
  • Increasing the interest of more persons and institutions to having the exposition and in the contest in 2013.
Provide an overall assessment of how your project went according to these measures.
  Done The exhibition was successful on the planned and non planned venues who are shown. We don't expect in the beginning place the photos more than 2013, and the exhibition is touring at the date of this report, among with the 2013 photos.
  Done The contest between 2012 and 2013 increase into more volunteers, activities, sponsors and institutions involved. The award ceremony was held at Museo Universitario del Chopo again and the exhibition tour it happened again due to the success of 2012.
If you were to plan a similar project, would you measure it differently? If yes, please explain how.



This section ties this project to Wikimedia's broader goals, and shows what the project accomplished.

What impact did this project have on WMF's mission and the strategic goals? Please answer in 1 -2 paragraphs and include specific measures of impact such as the number of readers or editors reached by a particular project, or the number of articles edited or improved.
Stabilize infrastructure
«Spread information about Wikimedia’s mission, vision, values and practices. Help people better understand our work, and motivate them to help us do it.»'
This is a different and artistic way to reach other audiences, through the sharing of photographic talent with free bases, who support in the growth of the Wikimedia mission through the preservation of monuments alongside in addition to the registration of mexican monuments. Wiki Loves Monuments in Mexico has been the practice of taking a good idea born in the Wikimedia movement and take it to the next level in order to get more outreach.
Increase participation
Trough this social and offline events, we get more cohesion and new challenges for the Wikimedia Mexico chapter community. In this project, some members increased their level of responsibility and leadership in the coordination of the activities necessary to perform successfully.
The challenges involved in the implementation of this project motivated the search for solutions by the chapter community and grow the capability on implementing proactive solutions to non-chapter issues.
Improve quality
Wikimedia Mexico reached the confidence of institutions to have alliances with them and made it possible this project.

Reporting and documentation of expenditures


This section describes the grant's use of funds


Did you send documentation of all expenses paid with grant funds to grants at wikimedia dot org, according to the guidelines here? Answer "Yes" or "No".
Not yet, but send in these next few days.


Please list all project expenses in a table here, with descriptions and dates. Review the instructions here.
These expenses should be listed in the same format as the budget table in your approved submission so that anyone reading this report may be able to easily compare budgeted vs. actual expenses.
Note that variances in the project budget over 10% per expense category must be approved in advance by Project and Event Grants program staff. For all other variances, please provide an explanation in the table below.
Project budget table
Number Category Item description Unit Number of units Cost per unit Total cost Currency Notes
1 Photography Prints Printing costs for images of winning and finalist photographs from 2012 for display 1 piece 11 MXN 780 MXN 8580 MXN$13.20 per dollar ~$650
2 info cards Printing costs for info cards for display 1 piece 10 MXN 50 MXN 500 MXN$13.20 per dollar ~$37.87
3 Vinyl letters for walls Printing and manufacture costs for vinyl letters for walls 1 set 1 MXN 1800 MXN 1800 MXN$13.20 per dollar ~$136
4 Two roll-up banners Two roll-up banners with metal support with logotypes of WLM, WMF and WM-MX 1 piece 2 MXN 592 MXN 1184 MXN$13.20 per dollar ~$89.69
5 Other expenses Wine and disposables for awarding ceremony[1], paper and packing tape for translate the photos, public transportation expenses[2]. MXN 2200
[1] Sponsored by the museum
[2] Covered with funds from own volunteers.
Total project budget (from your approved grant submission)
12,108 MXN - 917,4 USD
Total amount requested from WMF (from your approved grant submission, this total will be the same as the total project budget if the Project and Event Grant is your only funding source)
12,108 MXN - 917,4 USD
Total amount spent on this project (this total should be the total calculated from the table above)
11984 - 907.87 USD
Total amount of Project and Event grant funds spent on this project (this total will be the same as the total amount spent if the Project and Event Grant is your only funding source)
11984 - 907.87 USD
Are there additional sources of revenue that funded any part of this project? List them here.
Sponsors and own funds of Wikimedia Mexico volunteers.

Remaining funds

Are there any grant funds remaining?
Answer YES or NO.
Please list the total amount (specify currency) remaining here. (This is the amount you did not use, or the amount you still have after completing your grant.)
124 MXN/9.55 USD
If funds are remaining they must be returned to WMF, reallocated to mission-aligned activities, or applied to another approved grant.
Please state here if you intend to return unused funds to WMF, submit a request for reallocation, or submit a new grant request, and then follow the instructions on your approved grant submission.
I would like to absorb the funds.