How do I create a new campaign?

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This will be an automated process at some point in the future. For right now, post on the Wiki labels talk page and ping User:EpochFail.

Can anyone contribute labels?

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Yes! Anyone with an account on the wiki in question (and in good standing) can submit. Through the use of mw:Extension:OAuth, all labels submitted via Wiki labels are associated with on-wiki identities.

What am I agreeing to when I authorize Wiki labels with OAuth?

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The only permission we request is the basic set. This let's us identify your global account with Wikimedia. That's it.

Where should I ask questions?

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The Wiki labels talk page is the best location for right now. We'll be trying to set up a Flow board as soon as possible.