Grants:Project/Rapid/Airplaneman/Wikipedia Day Chicago 2020

statusNot Funded
Airplaneman/Wikipedia Day Chicago 2020
This grant is for a community outreach event that will also serve as the celebration of Wikipedia's 19th birthday (Wikipedia Day).
targetMainly the English Wikipedia, but also Wikidata and Wikimedia Commons
start dateJanuary 19
start year2020
end dateJanuary 19
end year2020
budget (local currency)$600 USD
budget (USD)$600 USD
grant typeindividual
contact(s)• brianychoo(_AT_)

Project GoalEdit

Choose one or more of the following goals. You can add or delete goals as needed. You can add details to each goal.

  1. Offline promotion of Wikimedia projects, mainly the English Wikipedia

Project PlanEdit


Tell us how you'll carry out your project. Be sure to answer the following questions:

1. What is your promotion plan?
You can do a campaign involving billboards or rickshaw announcements to promote a Wikimedia projects, such as Santali Wikipedia, at different places in a city. You can promote an online campaign such as Wiki Loves Monuments on Facebook, Twitter, etc using ads. You can also create gifs/slideshows or other easy to make multimedia files and use them to promote your project on social media.

The main purpose of this project is to perform community outreach and celebrate Wikipedia Day 2020. Though seasoned Wikimedians in the Chicago area are expected to attend, I project a sizeable portion of attendees to be new or inexperienced Wikimedia contributors. Outreach will be performed through the wikimedia-us-chi mailing list, the Wikimedians of Chicago User Group Facebook page, and on the English Wikipedia through a centralnotice banner.

2. How will you let your community know about the promotion campaign?
Please paste links below to where relevant communities have been notified of your proposal, and to any other relevant community discussions.

  • Meta talk page
  • Mailing list
  • Facebook group
  • Centralnotice banner

3.Do you have any experience in promoting Wikimedia projects either online or offline?
Were you involved in a similar project in the past? Do you have any other experience related to online/offline promotion?

Yes, I have organized and helped facilitate multiple Wikipedia editing events and meetups in Chicago over the past two years. Events for which I was the primary organizer include Wikipedia Day 2019 Chicago and the 2019 meetup and strategy Wiknic. I was also a participant at WikiConference North America in 2018, a participant and presenter at WikiConference North America in 2019, and a participant at the 2019 Wikimedia Summit.

4. What is your post-promotion plan?
What do you plan to do after your campaign ends?

Attendee contact info will be collected, which will allow for communication on-wiki and via email after the event. Attendees will be invited to attend subsequent Wikimedia-related events in the Chicago area.

5. Is there anything else you want to tell us about this project?

The event itself will feature presentations from local Wikimedians. Presentation topics at last year's event covered Wikipedia's history, article translation, teaching with Wikipedia, and the role of administrators on the English Wikipedia. For this event, similar "lightning talks" will also be encouraged, covering topics such as reliable sources and misinformation. New editor training will also be provided.


How will you know if the project is successful and you've met your goals? Please include the following targets and feel free to add more:

  1. Number of people reached: 2000+ (Applicant note: I assume this means how many people are reached via our communications channels of email, social media, and the English Wikipedia centralnotice)
  2. Number of campaign participants: 20
  3. Increase in pageviews for a Wikimedia project: Event goals include engaging new editors, familiarizing attendants with editing practices, and increasing digital media literacy. I do not expect these goals to contribute to a measurable increase in pageviews for articles on the English Wikipedia (the main project being promoted with this grant), but I do expect to engage 5–10 new Wikimedians. This includes 5–10 new mailing list registrants and 5 new user accounts created. I expect over 2000 pageviews for the event page itself, as evidenced by the 2019 campaign for the same type of event.


What resources do you have? Include information on who is organizing the project, what they will do, and if you will receive support from anywhere else (in-kind donations or additional funding).

Brian Choo (User:Airplaneman) is organizing the project. He is a member of the Wikimedians of Chicago User Group. He will be responsible for coordinating the venue, catering, outreach, and programming for the event. He is currently looking into acquiring additional funds from the Credibility Coalition, as this event will include programming on credibility and misinformation in the media. This potential additional funding may be easier to secure once the Rapid Grant is funded.

What resources do you need? For your funding request, list bullet points for each expense and include a total amount.

  • $250—Printing of a Wikimedians of Chicago User Group banner (see: File:Wikimedians of Chicago User Group.svg). This banner will attract both users and readers at the event.
  • $250—Light lunch & a Wikipedia birthday cake
  • $100—Venue fee. The search for a venue is ongoing. In the past, Chicago events have made use of educational institutions, libraries, public parks, and museums, some of which do not charge Wikimedians a venue fee.
Total amount: $600


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