Grants:IdeaLab/spreading wikipedia awareness in brazil

Inspire campaign

spreading wikipedia awareness in brazil

Considering widespread reach of facebook, I suggest an ad campaign on it, geographically targeted at Brazil; as well as some viral posts to be shared by current people that like/follow wikipedia fan page there.

idea creator• null

this project needs...

volunteer

designer

advisor

project manager

created on15:06, 17 January 2018 (UTC)

Audience

Who are the people you want to introduce Wikipedia to?

Try to be as specific as possible about this group.
brazilian audience at facebook

In what languages do they search for information, online or otherwise?

brazilian portuguese

In what ways does this group communicate with each other?

This can include services and apps in social media, mailing lists, physical spaces like conferences or lectures, or at specific institutions like at a library.
facebook

What are some reasons this group would use Wikipedia? How would they benefit from it, or what would they find useful?

Think about what they would be interested in reading and learning about; does Wikipedia provide better access to information this group cares about?
for good/reliable information search

Project idea

What language Wikipedia projects will you promote to new readers?

portuguese

How will you communicate with new readers? Will you be communicating with them online, in-person, or both?

described before, using facebook

Describe your idea to engage new readers. How might it be implemented? What will you tell people about Wikipedia?

Think about the steps that might involved to make this idea happen, and what you might teach people about your experience or others' experiences using Wikipedia.
described before, using facebook

How will you know if this project is successful? What are some outcomes that you can share after the project is completed?

If you’re not certain about how to respond to this question when starting your idea, you do not need to answer it right now. Campaign participants and Wikimedia Foundation staff can help you consider some options.
growth of brazilian web traffic thru wikipedia

Do you think you can implement this idea? What support do you need?

Do you need people with specific skills or resources to complete this idea? Are there any financial needs for this project? Do you need advising from Wikimedia Foundation staff?
No. The current managers of wikipedia's fan page on facebook.

Get Involved

About the idea creator

ex-marketing manager guy at some companies like Sony, heavy wikipedia user

Expand your idea

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Expand into a Rapid Grant

No funding needed?

Does your idea not require funding, but you're not sure about what to do next? Not sure how to start a proposal on your local project that needs consensus? Contact Chris Schilling on-wiki at I JethroBT (WMF) (talk · contribs) or via e-mail at cschillingwikimedia.org for help!