Fundraising 2010/Banner testing/Stats/Stats report 2010-10-14
Spreadsheet with all data for todays test (interesting!)
| Landing Page Description | Donation rate (per click) | Total donations (USD) | Total donations | Average donations (USD) |
|---|---|---|---|---|
| Control: Jimmy header, Give a comment box and suggested donations of $200, $100, $75, $35 | 0.65% | $9,262.46 | 278 | $33.32 |
| Jimmy header, Give a comment box and suggested donations of $100, $50, $35, $20 | 0.86% | $9,966.81 | 369 | $27.01 |
| Just give a comment box and suggested donations of $100, $50, $35, $20 no Jimmy header | 0.89% | $10,914.19 | 383 | $28.50 |
| Jimmy header, NO give a comment box and suggested donations of $100, $50, $35, $20 | 0.98% | $11,822.82 | 423 | $27.95 |
| Only one landing page was used: Banner 50 Which ran at 60% and randomly sent the donor to 1 of the 4 landing pages. | ||||