Fundraising 2010/Banner testing/Stats/Stats report 2010-09-02
| Data for all users (Logged in and Anonymous) See here for separated data | |||||
|---|---|---|---|---|---|
| Banner | Free, Innovative, Non-profit | Stay curious | The Gift of knowledge (Nelson Mandela) | Supported by readers like you | 7th most visted = most important |
| Number who saw banner (impressions) | 680346 | 687712 | 677690 | 677936 | 663880 |
| Number who clicked banner (click through) | 706 | 3037 | 416 | 375 | 539 |
| Percentage who clicked banner after viewing | .1% | .44% | .06% | .05% | .08% |
| Percentage of total banner clicks | 14% | 60% | 8% | 7% | 11% |
- Detailed banner click data
Notes: tranexp: User clicked on the banner while using tranxp.com to translate the page Googleusercontent: User clicked the banner while using google to translate the page NONE: No referral data
| Logged in Users | |||||
|---|---|---|---|---|---|
| Project | Banner 5 | Banner 6 | Banner 7 | Banner 8 | Banner 9 |
| enWiki | 30 | 91 | 18 | 25 | 13 |
| enWiktionary | 0 | 1 | 0 | 0 | 0 |
| NONE | 1 | 10 | 3 | 1 | 0 |
| Commons | 3 | 7 | 1 | 1 | 0 |
| enWikiquote | 1 | 0 | 0 | 0 | 0 |
| enWikisource | 1 | 1 | 1 | 0 | 0 |
| Meta | 4 | 1 | 0 | 0 | 0 |
| mediawiki | 0 | 1 | 0 | 0 | 0 |
| Wikimedia Foundation | 0 | 1 | 0 | 0 | 0 |
| Anonymous Users | |||||
|---|---|---|---|---|---|
| Project | Banner 5 | Banner 6 | Banner 7 | Banner 8 | Banner 9 |
| enWiki | 611 | 2725 | 354 | 300 | 498 |
| enWikinews | 0 | 2 | 1 | 1 | 0 |
| enWiktionary | 5 | 20 | 3 | 6 | 0 |
| googleusecontent | 4 | 7 | 3 | 0 | 2 |
| enWikibooks | 6 | 1 | 0 | 8 | 0 |
| enWikisource | 0 | 3 | 0 | 0 | 0 |
| Commons | 2 | 19 | 1 | 9 | 0 |
| enWikiquote | 1 | 3 | 0 | 1 | 0 |
| WikiSpecies | 0 | 3 | 1 | 0 | 0 |
| Meta | 1 | 2 | 1 | 1 | 0 |
| mediawiki | 4 | 4 | 0 | 5 | 0 |
| WikimediaFoundation | 0 | 5 | 0 | 0 | 0 |
| tranexp | 0 | 1 | 0 | 0 | 0 |
| googleusecontent | 4 | 7 | 3 | 0 | 2 |
| NONE | 28 | 122 | 26 | 17 | 24 |
Detailed banner statistics (Note: All banners went to the same landing page, Here)
| Anonymous Users Only | |||||
|---|---|---|---|---|---|
| Banner | Free, Innovative, Non-profit | Stay curious | The Gift of knowledge (Nelson Mandela) | Supported by readers like you | 7th most visted = most important |
| Number who saw banner (impressions) | 674590 | 681961 | 672017 | 672214 | 658560 |
| Number who clicked banner (click through) | 666 | 2924 | 393 | 348 | 526 |
| Percentage who clicked banner | .1% | .43% | .06% | .05% | .08% |
| Percentage of total banner clicks | 14% | 60% | 8% | 7% | 11% |
| Logged in users only | |||||
|---|---|---|---|---|---|
| Banner | Free, Innovative, Non-profit | Stay curious | The Gift of knowledge (Nelson Mandela) | Supported by readers like you | 7th most visted = most important |
| Number who saw banner (impressions) | 5756 | 5751 | 5673 | 5722 | 5320 |
| Number who clicked banner (click through) | 40 | 113 | 23 | 27 | 13 |
| Percentage who clicked banner after viewing | .69% | 1.96% | .40% | .47% | .24% |
| Percentage of total banner clicks | 19% | 52% | 11% | 13% | 6% |