Wikimedia Foundation Annual Plan/2017-2018/Draft/Programs

About the Foundation's department programs

We have included the major programs for each department, and these budgets are collectively shown on a department-level. The department budgets are further described by more detailed spending type categories, such personnel-related spending.

Each program includes a description, program goals, and SMART objectives. In some cases, additional milestones/targets are also included.

The Foundation's programs do not directly produce impact in the metrics used for other organizations, namely the metrics of participants, newly registered, and content pages. When it does, it is through its support of individuals, groups, and organizations that develop the activities allowing the tracking of these metrics. The evolution in grants metrics in the past few years makes it difficult to consolidate results across the whole movement into those three metrics. Thus, the Foundation is using "grantee-defined metrics," focusing on measurable objectives and milestones/targets as its own specific metrics. These will be monitored on a quarterly basis and reported via a mid-year report to show programmatic progress.

FDC instructions

Expand to see instructions (click to expand or collapse)
This section is about your organization's programs. A program is a defined set of activities that share the same objectives and a similar theory of change. Please share the general goal of each program, and then list the specific objectives that the program will meet. Please do not include information about your organization's operating activities in this section. You may provide information about activities like administration, staff and board training, fundraising, governance, and internal IT in another section or in a supplementary document, but please do not include these activities here as programs.
1. For each program, and overall
  • Include targets for each of the three shared measures for each program, and overall. If one or more of these required metrics are not relevant to any of your programs, please consult your program officer.
  • Also choose at least two grantee-defined metrics to highlight in this section, and include targets for each of these grantee-defined metrics for each program, and overall. (Other program-specific metrics may be included in your program objectives, in the detailed program sections below.)

Table 3

Shared metrics

  1. Participants: The number of people who attend your events, programs or activities, either in person or virtually. This definition does not include people organizing activities, social media followers, donors, or others not participating directly.
  2. Newly registered: The number of participants that create new accounts on a Wikimedia project. These include users who register up to two weeks before the start of the event.
  3. Content pages: A content page is an article on Wikipedia, an item on Wikidata, a content page on Wikisource, an entry on Wiktionary, and a media file on Commons, etc. This metric captures the total number of content pages created or improved across all Wikimedia projects.

Grantee-defined metrics

  1. A: A1
  2. B: B2
Program Participants Newly registered Content pages A B
1 2 3 4 5 6
TOTAL FOR ALL PROGRAMS 7 8 9 10 11

Table 3 notes:

2. Please list your goals and objectives for each program. Please be sure your objectives meet all three criteria for each program
  • The objectives listed are each SMART: specific, measurable, attainable and relevant, and include time-bound targets.
  • Include both qualitative targets and quantitative targets, and remember to highlight your baseline metrics.
  • Provide any additional information that is important to our understanding of this program. For example, you may include needs assessments, logic models, timelines, tables, or charts. Share how this program will contribute more broadly to movement learning, or explain how your program aligns with important Wikimedia priorities such as increasing participation and improving content on the Wikimedia projects.