Wikimedia CH/Community Survey 2015

Community Survey Edition 2015

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Wikimedia CH has launched its first community survey in June 2015 in order to better understand the wishes, needs and concerns of our members and of the communities we want to serve and facilitate in Switzerland.
The inputs we get from this survey will help us to improve our services and our work as an association as well as to shape our future plans and strategy.
The survey was being hosted on Qualtrics.com with a login we got from the Wikimedia Foundation. The survey was online from June 18 until July 1st and available in four languages (de, fr, it, en). We communicated the survey-link on the central notice banners in Wikipedia (registered users on de, fr, it & en) & on Wikimedia Commons in Switzerland, as well as via eMail to our members. Besides english, the survey is available in french, italian and german language. Please contact us in case you're interested to get the translations.

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Participate in our Community-Survey!
Wikimedia Switzerland would like to better understand your wishes and needs in order to align and improve our services. Thanks for your help!

Analysis & Evaluation

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A total of 184 people participated in our survey, whereof 40 are a member of our associations, 96 are contributors to Wikimedia projects and 48 people are both, e.g. a member of Wikimedia CH as well as a contributor to Wikimedia projects:

 
Participants of the Wikimedia CH Community Survey 2015
Answer No of responses Percentage
Member 40 22
Contributor 96 52
Member as well as contributor 48 26
Total 184 100


For how many years have you been contributing to Wikipedia and/or other Wikimedia Projects, like Wikimedia Commons?

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Please note that this question obviously has only been shown to participants of the survey who indicated to be a contributor to Wikimedia projects.

 
For how many years have you been contributing to Wikipedia and/or other Wikimedia Projects?
Answer No of responses Perentage
Less than 1 year 18 13%
1 up to 5 years 48 33,00 %
5 up to 10 years 46 32 %
More than 10 years 32 22 %
Total 144 100 %


Which of the following groups support you in your work as Wikipedian and/or Wikimedian (in Wikimedia Projects)?

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Multiple answers are possible.And please note that this question has only been shown to participants of the survey who indicated to be a contributor to Wikimedia projects.

 
Which of the following groups support you in your work as Wikipedian and/or Wikimedian (in Wikimedia Projects)?
Answer No of responses Percentage
other users, whom I don’t know in “real life” 58 40%
nobody supports me, and that’s how I want it to be 51 35,00 %
other users, whom I do also know from “real life” (f.ex. Stammtisch, Wikipérmanence) 41 28 %
Wikimedia CH (Switzerland) 32 22 %
nobody supports me, but I wish to be more supported 13 9 %
Wikimedia DE (Germany) 13 9 %
The Wikimedia Foundation 9 6 %
my surrounding family 8 6 %
my educational institution (f.ex. from your school, University etc.) 6 4 %
Wikimedia FR (France) 5 3 %
Wikimedia AT (Austria) 5 3 %
my employer 4 3 %
others [1] 4 3 %
Wikimedia IT (Italy) 4 3 %


For how long have you been a member of Wikimedia CH?

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Please note that this question obviously has only been shown to participants of the survey who indicated to be a member of Wikimedia CH.

 
For how long have you been a member of Wikimedia CH?
Answer No of responses Perentage
Less than 1 year 27 33%
1 up to 5 years 41 49,00 %
More than 5 years 15 18 %
Total 83 100 %


What were your main reasons for becoming a member of Wikimedia CH?

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Multiple answers are possible. And please note that this question has obviously only been shown to participants of the survey who indicated to be a member of Wikimedia CH.

 
What were your main reasons for becoming a member of Wikimedia CH?
Answer No of responses Perentage
To support Wikipedia and/or another Wikimedia-Project 63 76%
Because I am convinced that free access to free knowledge is crucial 63 76,00 %
To contribute to the activities of the Association Wikimedia CH 27 33 %
To meet like-minded people 14 17 %
To participate in activities 12 14 %
Other reasons [2] 6 7 %
I don't know/ No answer 2 2 %


I am an active member of the association Wikimedia CH and/or an active participant in activities of Wikimedia CH.

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Please note that this question has only been shown to participants of the survey who indicated to be a member of Wikimedia CH.

 
I am an active member of the association Wikimedia CH and-or an active participant in activities of Wikimedia CH
Answer No of responses Perentage
Fully applies 17 20%
Rather applies 14 17,00 %
Does rather not apply 26 31 %
Does not apply 21 25 %
None of the above apply 5 6 %
Total 83 100 %


Were your expectations of becoming a member fulfilled? Please indicate a number on the scale of 1-10

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1 indicates "not at all" and 10 indicates "fully". Furthermore please note that this question has only been shown to participants of the survey who indicated to be a member of Wikimedia CH.

 
Were your expectations of becoming a member of Wikimedia CH fulfilled?
Answer No of responses Perentage
1 1 1%
2 1 1 %
3 2 2 %
4 5 6 %
5 14 17 %
6 8 10 %
7 12 14 %
8 20 24 %
9 6 7 %
10 14 17 %
Total 83 100 %


I would recommend a friend to become a member of Wikimedia CH

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(1 = not at all, 10 = fully)
With this question we gauged the loyalty of our associations members. Therefore we asked the participants to attribute a value between 1 (not at all) and 10 (fully) to the following statement “I would recommend a friend to become a member of Wikimedia CH”. Based on this question, we were able to generate the Net Promoter Score.
Long story short: 42 people responed with a score of 9 or 10 (equals 50% of all people who have answered this question). These members of our association can be considered as promoters and loyal enthusiasts. In contrast, we had 21 people who responded with a score of 0 to 6. These 24% are considered as unhappy members. The Net Promoter Score is calculated by subtracting the percentage of customers who are Detractors from the percentage of customers who are Promoters, e.g.: 50% minus 24% equals a NPS of 26. To put this result in perspective: According to Wikipedia, an NPS that is positive (i.e., higher than zero) is felt to be good, and an NPS of +50 would be excellent.In the longterm, it is our target to sustainably improve our NPS value over the upcmoing years by aligning our activities and services according to the needs of our communities.
Please note that this question has only been shown to participants of the survey who indicated to be a member of Wikimedia CH.


 
I would recommend a friend to become a member of Wikimedia CH.png
Answer No of responses Perentage
1 1 1%
2 2 2 %
3 1 1 %
4 1 1 %
5 11 13 %
6 5 6 %
7 11 13 %
8 9 11 %
9 16 19 %
10 26 31 %
Total 83 100 %

I have a feeling of "belongingness" to Wikimedia CH.

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Please note that this question has only been shown to participants of the survey who indicated to be a member of Wikimedia CH.

 
Belongingness, Appreciation and Satisfaction with Strategy
Answer No of responses Perentage
fully applies 28 16
rather applies 51 29 %
does rather not apply 45 26 %
does not apply 30 17 %
None of the above apply 20 11 %
Total 174 100 %


I feel appreciated and valued by Wikimedia CH.

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Please note that this question has only been shown to participants of the survey who indicated to be a member of Wikimedia CH.

Answer No of responses Perentage
fully applies 32 18 %
rather applies 51 29 %
does rather not apply 30 17 %
does not apply 18 10 %
None of the above apply 43 25 %
Total 174 100 %


I am satisfied with the strategic direction of Wikimedia CH.

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Please note that this question has only been shown to participants of the survey who indicated to be a member of Wikimedia CH.

Answer No of responses Perentage
fully applies 30 17 %
rather applies 62 36 %
does rather not apply 7 4 %
does not apply 8 5 %
None of the above apply 67 39 %
Total 174 100 %


Which of the following services of Wikimedia CH are of (greatest) importance to you?

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Please note that this question has been shown to all participants of the survey.

 
Which of the following services of Wikimedia CH are of (greatest) importance to you?
Answer No of responses
Providing advice 57
Providing a network of contacts 55
Hosting events 53
Newsletter 45
others [3] 34
Reimbursement of travel costs 30
Scholarships to attend Wikimania/WikiCon 27
Microgrants 27
Equipment loans and/or press accreditations 24


Which form of service or support does Wikimedia CH not yet offer but would be of interest to you?

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Multiple answers are possible. And please note that this question has been shown to all participants of the survey.

 
Which form of service or support does Wikimedia CH not yet offer but would be of interest to you?
Answer No of responses
Technical training workshops (Wikidata, Mediawiki, etc.) 49
Thematic meetings (workshops for photographers, for teachers, etc.) 45
Discount to access in museums or online libraries or cultural events 37
Support/consultation for grant applications within the Wikimedia movement 18
others [4] 18
Online contests in Wikipedia, Wikisource, etc. 15
Weekly editing sessions/edit-a-thons in presence 12


Are you an active member of other swiss associations?

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Please note that this question has been shown to all participants of the survey.

 
Are you an active member of other swiss associations?
Answer No of responses Percentage
No 71 39 %
Yes, of one other association 35 19 %
Yes, of two other associations 31 17 %
Yes, of three or more other assocations 47 26 %
Total 184 100 %


On which “channels” are you following the activities of Wikimedia CH?

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Please note that this question has been shown to all participants of the survey.

 
On which “channels” are you following the activities of Wikimedia CH?
Answer No of responses
I am subscribed to the mailing list (f.ex. wikimediach-l@lists.wikimedia.org) 44
I visit the Website www.wikimedia.ch 34
Through personal contacts with employees or board members of the association 31
Through the members wiki 20
I follow you on Twitter 19
On other channels [5] 17
Through Facebook 16
I get information at events that I visit 13


Would you like to be more informed about the activities of Wikimedia CH?

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Multiple answers are possible. Furthermore please note that this question has been shown to all participants of the survey.

 
Would you like to be more informed about the activities of Wikimedia CH?
Answer No of responses
I feel like I am just “enough” informed 87
Yes, through Wikipedia 32
Yes, on the Website. 27
Yes, on the Mailinglist 19
No, I would like to be less regularly informed 16
I don't know / No answer 11
Yes, through other channels [6] 10
Yes, on the Members wiki 7
Yes, on Twitter 7
Yes, through Facebook 6

Footnotes

  1. f.ex. relatives or Wikipedians in my neighbourhood
  2. f.ex. to better understand how Wikipedia works, to bring forward the collection of all human knowledge
  3. WMCH taking over painful tasks, inspiration and advice, occasional support of the Zurich Stammtisch meetings
  4. make certain collections from GLAM institutions accessible, certificate for volunteers, links to other media-platforms, more transparency, more solid structure and more performant support
  5. Newsletter, in Wikipedia itself, on the "Wikimedia CH"- or "WikiProjekt Schweiz"-Discussion pages in de:wp,eMails which are sent to members
  6. through built in widges on discussion pages or eMail

Individual Feedbacks & Comments

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At the very end of the survey, the participants found the opportunity to share a comment or feedback with us. The following list isn't complete but represents some topics and type of comments which were made. Please note that we don't publish all individual comments that have been made, due to ensure anonymity.

* " I am looking forward to see the results of this survey!"
* " The association has to more proactively approach authors directly on Wikipedia. This is only possible if the barrier is being kept very low and if the association is active on the platform where the communities are".
* “Thanks - and keep up your dedicated and committed work”
* "I am a contributor and I have not really "noticed" Wikimedia CH so far. It's not entirely clear to me, what the services of Wikimedia CH are."
* '"I missed the technical training workshop on photography (...) A YouTube video summary of the training workshop might be a good goal. Thanks."
  • "I didn't know about Wikimeda CH until now. I am editing quite exclusively the english Wikipedia. Now I am going to inform myself about Wikimedia!"
* "… in the Community Liaison we found a prudent, fair, competent and flexible contact person, who is always there for us. Thank you for this."

Questionnaire

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Here you go with the Community Survey Version which will be used in summer 2015 within Wikimedia CH, after Wikimedia Netherlands and Wikimedia Austria have implemented similar surveys. The timeline is planned for June 16 - June 30 2015 (2 weeks) and the survey will be announced on all our communication channels as well as via central notice banner for logged in users in Switzerland.

  • Translation/Adaptation from
http://upload.wikimedia.org/wikimedia/nl/4/45/Motivaction_report_translation_v02.pdf
  • Technical Info:
Depending on being a member/not being a member of the association WMCH and/or being an active Wikimedian (e.g. contributing to Wikimedia Projects), the questions displayed do vary.
Please note the word “active” refers to 3 or more edits made per month.


  Community Survey Wikimedia CH summer 2015

We are launching our community survey in order to better understand your wishes, concerns and needs. The inputs we get from you will help us to improve our services and our work as an association as well as to shape our future plans and strategy. The survey is available in german, french, italian and english language and we're happy to receive your answer before July 1st. Thank you so much for your participation.

Which sentence is true for you?

[ ] I am a member of the association Wikimedia Switzerland

[ ] I am an active contributor on Wikipedia and/or another Wikimedia-Project (e.g. Wikimedia Commons, Wikisource etc.)

[ ] Both are true


For how long have you been a member of Wikimedia Switzerland?
[ ] Less than 1 year

[ ] 1 up to 5 years

[ ] More than 5 years


For how many years have you been contributing to Wikipedia and/or other Wikimedia Projects?
[ ] Less than 1 year

[ ] 1 up to 5 years

[ ] 5 up to 10 years

[ ] More than 10 years


Does the following statement apply to you: I am an active member of the association Wikimedia CH and/or an active participant in activities of Wikimedia Switzerland?
[ ] Fully applies

[ ] Rather applies

[ ] Does rather not apply

[ ] Does not at all apply

[ ] None of the above apply


What were the main reasons for becoming a member of Wikimedia CH?
Multiple answers are possible.

[ ] To support Wikipedia and/or another Wikimedia-Project

[ ] To contribute to the activities of the Wikimedia CH association

[ ] Because I am convinced that access to free knowledge is crucial

[ ] To participate in activities

[ ] To meet like-minded people

[ ] Other reasons: _________________________________________.

[ ] I don’t know / No answer.


Were your expectations of becoming a member fulfilled?
Please indicate a number on the scale of 1-10 (1=not at all, 10:fully).
[ ] 1 [ ] 2 [ ] 3 [ ] 4 [ ] 5 [ ] 6 [ ] 7 [ ] 8 [ ] 9 [ ] 10


Please rate the following statement: I would recommend a friend to become a member of Wikimedia Switzerland?
Please indicate a number on the scale of 1-10 (1=not at all, 10=fully).
[ ] 1 [ ] 2 [ ] 3 [ ] 4 [ ] 5 [ ] 6 [ ] 7 [ ] 8 [ ] 9 [ ] 10


Does the following statement apply to you: I have a feeling of “belongingness” to Wikimedia Switzerland.
[ ] Fully applies

[ ] Rather applies

[ ] Does rather not apply

[ ] Does not apply at all

[ ] None of the above apply


Does the following statement apply to you: I feel appreciated/valued by Wikimedia Switzerland.
[ ] Fully applies

[ ] Rather applies

[ ] Does rather not apply

[ ] Does not apply at all

[ ] None of the above apply


Does the following statement apply to you: I am satisfied with the strategic direction of Wikimedia Switzerland.
[ ] Fully applies

[ ] Rather applies

[ ] Does rather not apply

[ ] Does not apply at all

[ ] None of the above apply


Which of the following groups support you in your work as Wikipedian and/or Wikimedian (in Wikimedia Projects)? Multiple answers are possible.
[ ] other users, whom I don’t know in “real life”

[ ] other users, whom I do also know from “real life” (f.ex. Stammtisch, Wikipérmanence)

[ ] my educational institution (f.ex. from your school, University etc)

[ ] my employer

[ ] my surrounding family

[ ] Wikimedia CH (Switzerland)

[ ] Wikimedia DE (Germany)

[ ] Wikimedia AT (Austria)

[ ] The Wikimedia Foundation

[ ] none of the above, but others support me, such as: _____________________

[ ] nobody supports me, but I wish to be more supported

[ ] nobody supports me, and that’s how I want it to be


Which of the following services from Wikimedia Switzerland are of (greatest) importance to you?
You can indicate multiple answers.

[ ] Reimbursement of travel costs

[ ] Scholarships to attend Wikimania/WikiCon

[ ] Microgrants

[ ] Rental of Equipment and/or press accreditation

[ ] Literature Scholarships

[ ] Organizational support

[ ] Providing a network of contacts

[ ] Hosting events

[ ] others, such as ____________________________________.


Which form of service/support does Wikimedia Switzerland not yet offer but would be of interest?
[ ] Weekly editing sessions/edit-a-thons in presence

[ ] Online contests in Wikipedia, Wikisource, etc.

[ ] Technical training workshops (Wikidata, Mediawiki, etc.)

[ ] Thematic meetings (workshops for photographers, for teachers, etc.)

[ ] Discount to access in museums or online libraries or cultural events

[ ] Support/consultation for grant applications within the Wikimedia movement

[ ] others, such as ____________________________________.


Are you following the activities of Wikimedia Switzerland? You can indicate multiple answers.
[ ] No.

[ ] Yes, I visit the Website www.wikimedia.ch

[ ] Yes, through the members wiki

[ ] Yes, I have subscribed to the mailing lists

[ ] Yes, through Facebook

[ ] Yes, I follow you on Twitter

[ ] Yes, I get information at events that I visit

[ ] Yes, through personal contacts with employees or board members of the association

[ ] Yes, thanks to ______________________________________.


Would you like to be more informed about the activities of Wikimedia Switzerland? You can indicate multiple answers.
[ ] No, I would like to be less regularly informed.

[ ] I feel like I am just “enough” informed.

[ ] Yes, on the Website.

[ ] Yes, on the Members wiki.

[ ] Yes, on the Mailinglist

[ ] Yes, through Social Media

[ ] Yes, through Wikipedia

[ ] Yes, through _________________________________________.


Would you like to tell us something? You’ll finally find some space for your message here:
(Field for open answer)

Thanks a lot for your participation. This will help Wikimedia Switzerland to further align our activities and communication according to your needs.

www.wikimedia.ch