Research:Donor Survey

Created
2012/01
Collaborators
Megan Hernandez
Josh Van Davier
Duration:  2012-01 — 2012-11
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This page documents a research project in progress.
Information may be incomplete and change as the project progresses.
Please contact the project lead before formally citing or reusing results from this page.


Key PersonnelEdit

Project SummaryEdit

The Donor Survey was created to be a tool to gather feedback from our past donors related to country specific information (payment methods, currency, ask strings, appeals, ..) in order to create a better donor experience for the future Fundraiser campaigns and pages.

MethodsEdit

We will be sending out email/surveys with country specific related questions to the donor's emails. Only donors that agreed with receiving communication from Wikimedia will be receiving these emails.

Benefits for the Wikimedia communityEdit

This project will help us understand different countries and cultures in such a fashion in order to maximize the use of our fundraising pages towards more donations in less fundraising days.

ReferencesEdit