Research:Account creation UX/Round two

Definitions edit

The following measurements are all deduplicated, unless otherwise noted.

  • Bucket: which version of the account creation page the user received
  • Assignments: bucket assignments
  • Impressions: all tracked page views
  • Submits: submission attempts on the form
  • Creations: successful account creations
  • Conversion: account creations as a percent of impressions
  • Editing accounts: users who made any edit
  • Productive editors: users who made at least one mainspace edit that was not reverted

Results edit

Bucket Impressions Submits Successful creations (success rate) Conversion Editing accounts within 24hrs (proportion) Productive editors (proportion)
ACUX_2 47507 18304 (38.5%) 15013 (82.0%) 31.6% 3191 (21.3%) 2194 (68.8%)
Control 47460 17349 (36.6%) 14054 (81.0%) 29.61% 3186 (22.7%) 2251 (70.7%)