Grants:Project/Rapid/Islahaddow/WLA 2019 Pre-Contest Communications/Report

Report accepted

This report for a Rapid Grant approved in FY 2018-19 has been reviewed and accepted by the Wikimedia Foundation.

• To read the approved grant submission describing the plan for this project, please visit Grants:Project/Rapid/Islahaddow/WLA 2019 Pre-Contest Communications.
• You may still comment on this report on its discussion page, or visit the discussion page to read the discussion about this report.
• You are welcome to Email rapidgrants at wikimedia dot org at any time if you have questions or concerns about this report.

Goals

Did you meet your goals? Are you happy with how the project went?
Yes. Very happy. The communications materials were bright and fun - and in keeping with the theme for 2019 of Play!

Outcome

Please report on your original project targets. Original targets were: Specific elements that needed to be developed and the process managed:

• website text and updating
• design oversight
• call leaflet and poster text
• video creation and dissemination
• launch press release creation
• press release template
• dissemination of all materials across all digital platforms
• share all elements with all local volunteer teams
• launch press release dissemination and liaison with WM community blogs

Elements that required a designer to develop:

• 2019 call leaflet
• 2019 call posters
• event templates
• social media branding

Target outcome	Achieved outcome	Explanation
Video	done	Wiki Loves Africa in 2019
Marketing and social media materials, press release template	done	Communications section on the Wiki Loves Afria 2019 Meta page
Website update	done	Wiki Loves Africa website
launch press release dissemination and liaison with WM community blogs	partially done	Press release template. Wikimedia Foundation Blog team contacted and they claimed they were only interested in covering the winning images, not in publicising the contest to the community.

Learning

Projects do not always go according to plan. Sharing what you learned can help you and others plan similar projects in the future. Help the movement learn from your experience by answering the following questions:

• What worked well?

Everything worked well. Some countries used their own designs, but others used the designed supplied.

• What did not work so well?

Not everyone used the materials.

• What would you do differently next time?

Not much - up to the community organisers as to whether they want to use the materials or not.

Pretty much, there was not much that was not unexpected.

Finances

Grant funds spent

Please describe how much grant money you spent for approved expenses, and tell us what you spent it on.

• All grant funds (USD1995.00) were used as detailed in the rapid grant application:

• Communications development, copywriting and editing, design brief and liaison, website update and creation, materials dissemination: R12,000.00 (USD825.00)
• Video script, image selection and video creation and editing : R10,000.00 (USD690.00)
• Design of all elements : R7,000.00 (USD480.00)

Remaining funds

Do you have any remaining grant funds? No funds remaining

Anything else

Anything else you want to share about your project?