Global Reach/India Survey Full Text

Q1:

Language choices varied based on different regions in India

Q2: Do you use the internet? (Multiple choice)

• If yes, press 1
• If no, press 2

Q3A: What do you use the internet for the most? (Random order)

• If you use the internet mostly for Facebook or WhatsApp, press ...
• If you use the internet mostly for news, press ...
• If you use the internet mostly for entertainment, press ...
• If you use the internet mostly for looking up information, press ...
• If you use the internet for a purpose not mentioned press 5

Q3B: Do you use Facebook? (Random order)

• If Yes, press ...
• If No, press ...
• If you are not sure press 3

Q4: Do you use WhatsApp? (Random order)

• If Yes, press ...
• If No, press ...
• If you are Not sure press 3

Q4A: What is the biggest reason you don’t use the internet? (Random Order)

• If you are not sure what it is, press ..
• If you don’t know how it would be useful, press ..
• If it would be too expensive, press ..
• If you don’t want to learn to use it, press ..
• For any other reason, press 5

Q5: Have you heard of Wikipedia before this call? (Multiple choice)

• If you have heard of Wikipedia before this call, press 1
• If you have never heard of Wikipedia before this call, press 2

Q6: Where did you find out about Wikipedia? (Random Order)

• If you heard about Wikipedia from your friends or family, press ...
• If you heard about Wikipedia from school, press ...
• If you heard about it from the Internet, press ...
• If you heard about it from radio, tv, or billboards, press ...
• If you are not sure, press 5

Q7: How often do you read Wikipedia? (Multiple Choice/Reverse order)

• if you read Wikipedia every day, press 1
• if you read Wikipedia once a week, press 2
• if you read Wikipedia once a month, press 3
• If you almost never read Wikipedia, press 4
• if you have never read Wikipedia, press 5

Q8: Are you interested in reading Wikipedia? (Random Order)

• If you are not interested in reading Wikipedia, press ...
• If you are somewhat interested in reading Wikipedia, press ...
• If you are very interested in reading Wikipedia, press ...

Q9A: Which of the following changes, if any, would make you more likely to use Wikipedia? (Random Order)

• if internet data charges were cheaper, press ..
• if you trusted the content, press ..
• if there were more interesting articles, press ..
• if you knew how to find and use Wikipedia, press ..
• if none of these changes matter to you, press 5

Q9B: What is the largest barrier keeping you from reading Wikipedia? (Random Order)

• if internet data charges are too expensive, press ..
• If you don’t trust the content on Wikipedia, press ..
• If the articles are not interesting enough, press ..
• if you do not know how to find and use Wikipedia, press ..
• For any other reason, press 5

Q9C: What other things might be keeping you from reading Wikipedia? (Random Order)

• If you can’t find Wikipedia in your language, press ..
• If you are not sure how Wikipedia would be useful to you, press ..
• If you don’t frequently have access to the internet, press ..
• For any other reason, press 4

Q9D: Would any of the following changes to Wikipedia matter to you? (Random Order)

• If Wikipedia is available in your language, press ..
• If you knew exactly how Wikipedia is useful to you, press ..
• If you had more frequent internet access, press ..
• If none of these changes matter to you, press 4

Q10: What do you use Wikipedia for the most? (Random Order)

• If you use Wikipedia the most for school or college, press ..
• If you use Wikipedia the most for work, press ..
• If you use Wikipedia the most for entertainment, press ..
• If you use Wikipedia the most for another reason, press 4

Q11: Can you use the internet with your cell phone? (Random Order)

• if you can use the internet with your cell phone, press ..
• if you cannot use the internet with your cell phone, press ..
• if you are not sure if you can use the internet with your cell phone, press 3

Q12: How do you access the internet on your phone? (Multiple Choice/reverse order)

• If you don’t use the internet on your phone, press 1
• If you only use cellular data, press 2
• If you only use Wifi, and no cellular data, press 3
• If you use both Wifi and cellular data, press 4
• If you are not sure, press 5

Q13: Do you download and use Apps on your phone?

• If you get and use Apps, press ...
• If you do not download and use Apps, press ...
• If you are not sure, press 3

Q13A: What network speed do you usually get on your phone? (Multiple Choice)

• If you get 2G or Edge, press 1
• If you get 3G, press 2
• If you get better than 3G, press 3
• Not sure, press 4

Q14: How old are you? (Multiple Choice)

• if you are less than 18 years old, press 1
• if you are between 18 - 30 years old, press 2
• if you are between 30 - 50 years old, press 3
• if you are over 50 years, press 4
• If you prefer not to say, press 5

Q15: Are you male or female? (Multiple Choice)

• if you are female, press 1
• if you are male, press 2
• If you prefer not to say, press 3

Q16: Do you live in a rural or an urban area? (Multiple Choice)

• If you live in a rural area or small town, press 1
• If you live in an urban area or city, press 2

Statements

S1: Greetings, we are from Wikipedia and are conducting a research survey to improve our services. We would like to ask you a few questions about how you use your phone to access information. If you complete this survey, you will be entered into a raffle to win 150 minutes of airtime. This survey won’t take more than a few minutes of your time. Please listen to each question carefully and respond as using the keypad on your phone.

S1 Alternate: Greetings, For a chance to win 150 minutes of airtime, please complete the following survey. We are from Wikipedia and are conducting a research survey to improve our services. We would like to ask you a few questions about how you use your phone to access information. This survey won’t take more than a few minutes of your time. Please listen to each question carefully and respond as using the keypad on your phone.

S2: Wikipedia is an internet website where you can find information about almost anything you would like to know.

S4: Thank you for completing our survey. You have have been entered into a raffle to win 150 minutes of airtime. We really appreciate your time. Have a wonderful day.