Global Reach/GoalsFY1516Q4

FISCAL YEAR 15-16:Q4
Goal Measurement of success ETA Dependency Status
Goal 1 - FOCUS

Gather quantitative data on Wikipedia’s usage and awareness in key new readers countries

Conduct and share report from Nigeria’s and India’s phone surveys June 30th External - VotoMobile

Internal - Legal and Finance

In progress
Goal 2 - FOCUS

Participate in the New Readers field research to learn about Wikipedia’s potential and actual usage in target countries

Jack Rabah to join the field research trip in Nigeria and Smriti Gupta to join the research team in India June 30th External - Reboot

Internal - Reading, Comms, Design Research and Community Engagement teams

In progress
Goal 3 - STRENGTHEN

Provide free access to Wikipedia in 3 new countries

Sign 3 new Wikipedia Zero partnerships June 30th External - Mobile operators in Asia, LatAm and Middle East In progress
Goal 4 - STRENGTHEN

Guarantee Wikipedia Zero's impact and continuity in existing free access countries

Renew at least one Wikipedia Zero agreement June 30th External - Wikipedia Zero partners

Internal - Legal

In progress
Goal 5 - EXPERIMENT

Create Wikipedia awareness by putting Wikipedia in front of new readers via mobile device preloads

Preload the Wikipedia Android app with one mobile operator or OEM on a select set of mobile phones June 30th External - Mobile operators and OEMs in Asia and Africa

Internal - Legal

In progress
Goal 6 - EXPERIMENT

Expand Wikipedia’s reach via new types of partnerships (government, private sector, nonprofit and education)

Pilot Wifi partnership in Mexico with Vive Digital and a government partnership in India with BharaNet project June 30th External - Mexico: Vive Digital

External - India: local government and community

In progress