Marques / créez

This page is a translated version of the page Brand/create and the translation is 50% complete.

Créez

Dans cette séction vous trouverez des modèles et des logiciels pour vous aider à créer vos propres contenus. Nous créons des nouveaux modèles de logos et de présentations. Nous utilisons Figma, un logiciel gratuit pour la création de logos. Vous trouverez aussi un modèle de présentation sur Google Slides, et même si vous n'êtes pas un développeur, vous pourrez créer vos propres styles avec ces nouveaux modèles !

Wikimedia Brand Guidelines Update 2022 - Wikimedia Create Introduction.png

Logos

Vous voulez créer ou modifier un logo pour votre organisation affiliée ? Nous essayons une manière plus accessible pour soutenir nos affiliés avec des modèles à faire par soi-même sur Figma, une plateforme gratuite que vous pouvez utiliser dans n'importe quel navigateur.

Wikimedia Brand Guidelines Update 2022 - Wikimedia Create Logo.png

Présentations

Pour nos présentations, nous utilisons Google Slides. Vous trouverez le modèle de présentation pour les affiliés Wikimédia en 2022 à suivre.

Modèle de présentation de la Wikimedia Foundation pour le personnel sur on Wikimedia Office.

Wikimedia Brand Guidelines Update 2022 - Wikimedia Create Presentations.png

Documents

Des documents des affiliés avec le logo du mouvement. Vous pouvez trouver la tête de lettre sur ce Google doc et le formulaire digital ici.

Taglines

So you want to create your User Group/Chapter/Thematic Organization’s own tagline/descriptor. That is great! We have put together this quick how-to guide that will walk you through the best-practices in creating an approved tagline/descriptor that will help you communicate your work better:

First, look at the available taglines/descriptors that have already been approved and can be applied to most use cases here.

Wikimedia Brand Guidelines Update 2022 - Wikimedia Create taglines.png

Create your own tagline

Haven't found a tagline/descriptor that you think best describes your affiliate group? you can create your own. If you do not know where to start, follow the next steps:

  • Start by writing, in a few words, lines that describe: Your affiliate group’s ultimate goal, what differentiates your group from others and something that the users in your group have in common (it could be a common passion or a geographic location).
  • Make sure that you keep your line short: the shorter, the better. In English, we recommend no more than 10 words total.
  • Make sure that the line you have written provides a connection between the affiliate group and Wikipedia, other Wikimedia projects, or the movement.


Some considerations when creating your own tagline

  • Do add words that are related to the Wikimedia movement, which can include: free knowledge, open knowledge, sum of all human knowledge.
  • Check to see if there is a clear distinction that demonstrates the independence from the Wikimedia Foundation per the legal definition of affiliates—that will protect you and the users who are part of the group. Read more about Wikimedia movement affiliate models here.
  • Do not include wording that can make you and other volunteers in your User Group vulnerable to legal liability, such as: Local representant of the Wikimedia Foundation; local chapter of the Wikimedia Foundation; using only “Wikimedia”, without the word “movement” or “projects” (it might be open to interpretation).
  • Do include wording that demonstrate your independence from the Wikimedia Foundation, such as: Independent, volunteer-based


Final steps

  • Once you are done, share it with others in your affiliate group so they can provide their feedback.
  • Test the tagline against your Affiliate/User Group’s logomark. Does it work? Does it not? Why?
  • Happy with the final line? Then you are ready to use it! Feel free to share your new tagline/descriptor to the talk page for other communities to remix or use.