Bengali Wikisource New Readers Awareness Campaign, 2018

West Bengal Wikimedians User Group has been working on increasing awareness of Bengali Wikisource. This includes creation of an awareness video as a part of the Inspire New Readers Campaign.

Team

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Bengali Wikisource team

Production team
  • Director - Ishan Sharma
  • Cinematographer - Sukhansaar Singh
  • Executive Producer - Aryaman Nath
  • Sound Director - Sukrit Sen
  • Focus Puller - Theodros Tadesse
  • Assistant Director - Sneha Das
  • Editor - Himangshu Kamble
  • Colorist - Pankaj Nelson

Cast
  • Sujan Ghosh
  • Suavo Mukherjee
  • Ritam Sarkar
  • Raja Chakravorty
  • Shrabanti Bhattacharya
  • Avinash

Timeline

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Shooting of লে হালুয়া
 
Shooting of মায়ের নজর
  • 4 February, 2018 - IdeaLab proposal submitted.
  • 14 March, 2018 - Rapid Grant proposal submitted.
  • 10 April, 2018 - Rapid Grant proposal approved.
  • 15 April, 2018 - Initial conversation with production team.
  • 4 May, 2018 - First draft of the script was discussed.
  • 10 May, 2018 - Second draft of the script was discussed.
  • 17 May, 2018 - Rapid Grant period extended to 30 September, 2018
  • 2 August, 2018 - Final script reviewed and approved.
  • 7 August, 2018 - Video shoot took place in Kolkata.
  • 7 August, 2018 - Cheque of INR 100,000/- sent by CIS-A2K to the director of the video.
  • 9 August, 2018 - INR 100,000/- received by the director of the video.
  • 6 September, 2018 - First cut of full video submitted by production team.
  • 18 September, 2018 - Final cut of full video submitted by production team.
  • 27 September, 2018 - Necessary correction done and final cut of all 3 videos submitted by production team.
  • 28 September, 2018 - Further correction done for all 3 videos.
  • 28 September, 2018 - INR 10,000/- requested from CIS-A2K for promotion of the films.
  • 30 September, 2018 - All 3 filmss were released in the Youtube channel of West Bengal Wikimedians User Group and uploaded to Commons.
  • 30 September, 2018 - The films were premiered at Wikigraphists Bootcamp, New Delhi.
The films were shown at the end of this panel discussion at GLAM Wiki Conference, Tel Aviv
 
Community Marketing Experiments - Impact Report by Wikimedia Foundation
  • 1 October, 2018 - Wikisource communities are being notified in scriptorium and mailing lists.
  • 15 October, 2018 - File:মায়ের নজর.webm was the media of the day in Commons and featured in main page.
  • 19 October, 2018 - Remaining INR 29,000/- received by the director of the films.
  • 26 October, 2018 - INR 10,000/- received from CIS-A2K for promotion of the films.
  • 30 October, 2018 - Rapid Grant report submitted.
  • 1 November, 2018 - New Readers started promoting the films from Bengali Wikisource Facebook page for $50.00 each for 4 days in Facebooks for users from Bangladesh and West Bengal.
  • 3 November, 2018 - The films were shown at GLAM Wiki Conference, Tel Aviv during State of the Wikisources panel discussion.
  • 4 November, 2018 - After the promotion, মায়ের নজর received 95,996 views, whereas লে হালুয়া received 151,135 views.
  • 15 November, 2018 - New Readers again promoted লে হালুয়া with shorter description for $150.00 and with longer description for $150.00 in Facebook users from Bangladesh.
  • 19 November, 2018 - After the promotion, লে হালুয়া with shorter description received 323,067 and with longer description received 308,428 views.
  • 23 November, 2018 - New Readers again promoted লে হালুয়া with longer description for $550.00 only in Facebook users from Bangladesh.
  • 24 November, 2018 - The films were shown at Indic Wikisource Community Consultation 2018
  • 30 November, 2018 - After the promotion, the video received 902,676 views.
  • 16 February, 2019 - Wikimedia Foundation publishes Community Marketing Experiments - Impact Report

Video

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Subtitles

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Film - লে হালুয়া Film - মায়ের নজর Combined Film - দুনিয়া যখন দোরগোড়ায়
Lang. Created by Reviewed by Youtube Lang. Created by Reviewed by Youtube Lang. Created by Reviewed by Youtube
Assamese Gitartha.bordoloi
Bengali Bodhisattwa  Y Bengali Bodhisattwa  Y Bengali Bodhisattwa  Y
English Titodutta
Bodhisattwa
Arindam Maitra  Y English Titodutta
Bodhisattwa
 Y English Titodutta
Bodhisattwa
 Y
Spanish Arindam Maitra
German Arindam Maitra Kritzolina  Y
Hindi Hrishikes  Y
Italian OrbiliusMagister  Y Italian OrbiliusMagister  Y Italian OrbiliusMagister
Persian Mardetanha  Y Persian Mardetanha  Y Persian Mardetanha  Y
Gujarati Sushant savla
Malayalam Ranjithsiji
Marathi सुबोध कुलकर्णी Marathi Pooja Jadhav सुबोध कुलकर्णी
Oriya Chinmayee Mishra
Sanskrit Soorya Hebbar
Telugu KCVelaga  Y Telugu KCVelaga  Y Telugu KCVelaga  Y

Expenditure

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Rapid Grant See the report
Item Quantity Rate Amount (in INR) Amount (in $)
1 INR = 0.014 USD
as of 30 October 2018
Pre-production expenses 1 4000 4000 56
Camera Rental 1 12800 12800 179.2
Light Rental 1 8200 8200 114.8
Sound Rental 1 1100 1100 15.4
Transportation – Production vehicles 2 850 1700 23.8
Transportation – Actors 3 500 1500 21
Catering 1 3400 3400 47.6
Costumes and Props 1 2000 2000 28
Director – Ishan Sharma 1 7000 7000 98
Cinematographer – Sukhansaar Singh 1 7000 7000 98
Executive Producer – Aryaman Nath 1 7000 7000 98
Sound Director – Sukrit Sen 1 7000 7000 98
Focus Puller – Theodros Tadesse 1 1500 1500 21
Assistant Director – Sneha Das 1 3000 3000 42
Locations Rental 2 2500 5000 70
Editor – Himanshu Kamble 1 7000 7000 98
Edit Studio + Machine 6 1500 9000 126
Colorist – Pankaj Nelson 1 7000 7000 98
Grading Studio 2 7000 14000 196
Hard Disk 1 TB for offline edit 1 3800 3800 53.2
Sound Studio – Dubbing 2 2000 4000 56
Actor – Sujan Ghosh 1 2000 2000 28
Actor – Suavo Mukherjee 1 1500 1500 21
Actor – Ritam Sarkar 1 500 500 7
Actor – Raja Chakravorty 1 2000 2000 28
Actor – Shrabanti Bhattacharya 1 1500 1500 21
Actor – Avinash 1 1500 1500 21
Miscellaneous 1 3000 3000 42
Total 129000 1806
New Readers Facebook Promotion
Film Date Amount (in $)
লে হালুয়া 01.11.2018 - 04.11.2018 50
মায়ের নজর 01.11.2018 - 04.11.2018 50
লে হালুয়া 15.11.2018 - 19.11.2018 150
লে হালুয়া 15.11.2018 - 19.11.2018 150
লে হালুয়া 23.11.2018 - 30.11.2018 550
Total 950

Supported by

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