Wikimedia CEE Meeting 2024/Submissions/Crafting Connections: Unveiling the Art of Strategic PR & COMMS
| ID : 9 | Crafting Connections: Unveiling the Art of Strategic PR & Comms | ||
|---|---|---|---|
| Author(s): Anna Prodromou | Username(s): AProdromou | Type of submission: Workshop | |
| Affiliation: Wikimedia Community User Group Cyprus | Theme(s): Community & Media Outreach | ||
| Abstract:
An immersive PR & Communications workshop tailored for volunteers in Wikimedia communities worldwide, designed to unlock the secrets of fostering meaningful relationships and driving growth through strategic PR & Comms strategies. |
Slides: TBUploaded | ||
| Level of advancement: Medium | |||
| Special requirements: No | |||
| How will this session be beneficial for the communities in the region of CEE?
This workshop will cover the fundamentals of strategic communications, differentiating PR from advertising and marketing, and highlighting PR's unique role in shaping narratives and influencing perceptions. Volunteers will gain insights into the inner workings of mass media and learn to navigate the ever-evolving news cycle like professionals. By understanding how news is produced and how to strategically position their projects and initiatives, attendees will be equipped to craft connections that resonate, inspire, and drive tangible results. This workshop aims to enhance the PR capabilities of Wikimedia volunteers, enabling them to build constructive connections and make a lasting impact in their communities. | |||
Interested participants
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